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　　　　Guangzhou People’s Broadcasting Station (Guangzhou Radio for short) was officially launched on December 1, 1991, and it is the youngest provincial capital city radio station in China. After more than ten years’ efforts, Guangzhou Radio Station has four sets of FM stereo radio programs that are broadcast 24 hours a day: news information broadcast, golden melody music broadcast, economic traffic broadcast and youth broadcast; Several sets of cable digital broadcasting programs; And cooperated with china national radio to broadcast the second program Voice of Economy and the third program Voice of Music in china national radio.

　　The first program of Guangzhou Radio Station is news information broadcast (FM96.2), which was launched on December 1, 1991. It features news information service and is the main outlet of Guangzhou Radio Station news.

　　The second program is Golden Melody Music Broadcasting (FM102.7), which was launched on December 1, 1993. It features classical music.

　　The third program is economic traffic broadcasting (FM106.1, AM1098), which is broadcast in two ways: medium wave and synchronous frequency modulation. It was launched on December 1, 2001, and it features traffic services and economic information.

　　The fourth program, Youth Broadcasting (FM88, AM1170), was broadcast in two ways: medium wave and synchronous frequency modulation, and started broadcasting on December 1, 2006. It is aimed at young people.

　　At present, the programs of Radio Guangzhou can cover most of the Pearl River Delta and parts of northern Guangdong, covering a population of more than 20 million.

　　In 1999, Guangzhou Radio established www.goofm.com, an internet website for the purpose of promoting broadcasting and radio station construction, and in 2001, it added a Chinese domain name-Tianyun.

　　There are 6 members in the leading group of Guangzhou Radio Station. There are 16 departments in the station, including office, party committee office, discipline inspection and supervision office, editor-in-chief, news department, news and information broadcasting editorial department, golden melody music broadcasting editorial department, economic and traffic broadcasting editorial department, youth broadcasting editorial department, advertising department, technical department, launch department, finance department, operation department, property management department and trade union. The subordinate enterprises are Guangzhou Tianyun Advertising Co., Ltd. and Guangzhou Interactive Media Co., Ltd..

　　Our station has 270 employees, including 111 from party member. Over the years, Guangzhou Radio Station has gradually trained a number of outstanding broadcasting professionals. At present, there are 161 professionals of various types, including 29 senior professional and technical posts and 62 intermediate professional and technical posts, accounting for 56.5% of all professionals in Taiwan. There are 2 experts who enjoy the special national allowance, 2 outstanding experts in the city, and 13 people are identified by the province as the training objects of the second "10000" project. One person won the National Top 100 Journalists Award, one person won the National Radio and Television Host Golden Microphone Award, two people won the Provincial News Golden Shuttle Award, four people won the Provincial News Golden Gun Award, and five people won the Provincial Radio and Television Golden Microphone Award. Over the years, Guangzhou Radio has won 136 national awards and 217 provincial awards for its works in news, variety, advertising and technology.

　　Guangzhou Broadcasting Center-Guangzhou Broadcasting Building is located on the west side of Huaguoshan, Huanshi Middle Road, Guangzhou, with an area of about 17,000 square meters. It was completed and put into use in July 1999. It is the office and broadcasting center of all departments of Guangzhou Radio Station. The technical broadcast control system of broadcast center has the characteristics of high reliability, high security and simple operation and maintenance. The broadcast area is equipped with live broadcast room, monitoring room, news recording room, telephone editing room, recording room, etc. The whole technology system includes architectural acoustic structure and environment system, air conditioning and air conditioning noise reduction system, broadcasting technology system, automatic broadcasting system, broadcasting intelligent monitoring system, closed-circuit camera system, security access control system and man-machine restraint system, which embodies the achievements of technical innovation and technical transformation of Guangzhou Radio Station for many years.

　　As one of the important propaganda and public opinion positions in Guangzhou, under the correct leadership of the Municipal Party Committee and the Municipal Government, Guangzhou Radio Station has given full play to its role as a mouthpiece and a bridge, made great efforts to build cultural quality projects, actively explored the road of reform and innovation in propaganda and cultural undertakings, and embarked on a road of urban broadcasting development with Guangzhou characteristics.

　　In terms of news propaganda, Guangzhou Radio Station, in accordance with the requirements of "three closeness", closely focuses on the central work of the Party and the government and the hot topics concerned by the public, and carries out all-round and multi-angle news reports with massive and intensive news content and flexible and broadcast features, which has received good social propaganda effects, become an important bridge between government departments and the public, and played a positive role in promoting the construction of "harmonious Guangzhou".

　　In terms of program management, according to the principle of "big specialty, small integration", Guangzhou Radio Station has specialized the division of labor for four programs of the whole station, offering colorful news and information, life service, music and entertainment programs for different audience groups, and promoting the continuous improvement of program quality and listening rate through a perfect program quality evaluation, research and management system. At present, Guangzhou Radio Station has a number of well-known columns, such as Zero One Plus One, Zero Impulse, Classic Echo, New Forces in Sports, News Billboard and Noon News Express, which have enriched people’s spiritual and cultural life.

　　In terms of advertising management, Guangzhou Radio Station has continuously explored the management mode that adapts to the socialist market economy, and gradually formed an advertising management mode that combines frequency management and risk agency by industry, and its operating efficiency has increased year after year.

　　Over the years, Guangzhou Radio Station has actively explored a broadcasting development model that conforms to the law of media development in the new era and has Guangzhou characteristics. Some practices and experiences are quite pioneering and exemplary in China broadcasting industry. For example, the first set of programs launched in 1991 was the first in the capital cities of China to broadcast 24 hours a day; As a pioneer of "running visible broadcasting" in China, Guangbai Holiday Live Studio, founded in 1992, is one of the earliest fixed outdoor live broadcast studios in China. In 1994, Guangzhou Radio Station invested and established the first domestic radio program production company by holding shares, which set a precedent for domestic radio stations to freely purchase program products in the market and became one of the earliest practitioners of radio program marketization. In recent years, Guangzhou Radio Station has been exploring in practice, and gradually formed a "Guangzhou Broadcasting Mode" characterized by such practices as "regionalization and urbanization of news programs", "specialization and characteristics of frequency positioning", "marketization and diversification of host system", "frequency and socialization of advertising operation", "frequency director responsibility system for double-objective assessment of business income and listening rate" and "comprehensive evaluation system of program quality based on fuzzy mathematics principle".

　　Guangzhou Radio Website: www.goofm.com　

　　Address of Guangzhou Radio Station: Guangzhou Broadcasting Building, No.231 Huanshi Middle Road, Guangzhou

　　Tel: (86)020-86191117