Extreme krypton, about to withdraw from the market!

From brand release to IPO, it took 37 months. It takes less than 12 months from listing to planned delisting.

On May 7th, Geely Automobile announced that it would buy all the shares issued by Krypton.

Geely originally holds 65.7% of the shares of Kykrypton. If this acquisition is completed, Kykrypton will be completely merged with Geely Automobile, and then delisted from the New York Stock Exchange and become a wholly-owned subsidiary of Geely Automobile.


Geely did this mainly to implement the Taizhou Declaration. "Taizhou Declaration" mentioned that we should focus on the main automobile industry, improve the efficiency of resource utilization, and let all brands develop synergistically.

From the practical benefits, the privatization of Krypton will enable Geely to have a unified listing platform, integrate the assets and resources of Krypton, and enhance the competitiveness of passenger car business.

Geely’s offer this time is quite sincere, with $2.57 per krypton share or $25.66 per American Depositary Share.


This price is about 13.6% higher than the closing price of American Depositary Shares on the New York Stock Exchange on the last trading day, and 20% higher than the weighted average price of the past 30 trading days.

Such a high premium shows that Geely attaches great importance to krypton and recognizes its value. As soon as the news came out, the pre-market share price of Krypton US stocks rose by over 11%, which was close to the price given by Geely.

Speaking of it, the speed of listing krypton is called a fast one.


In 2021, Krypton became independent from the pure electricity department of Lectra. In just 37 months, it successfully landed on the New York Stock Exchange on May 10, 2024, becoming the fastest listed new car manufacturer in China.

If you close for a long time, you will be divided, and if you close for a long time, so will car companies. However, it was extremely krypton that was independent from Lingke before, and now it has become extremely krypton "swallowing" Lingke. After all, the name of the two merged companies is extremely krypton.

But who would have thought that less than a year after listing, it will be delisted again, and the reasons behind it are quite complicated. On the one hand, from the perspective of Geely’s own development strategy, integrating resources and returning to "one Geely" is the key.


Geely has successively integrated many businesses before, such as Geely Geometry, Wing Zhen and Radar, which were merged into Geely Galaxy, and Link merged into Krypton to establish Krypton Technology Group.

On the other hand, it is the influence of the big environment. The topic of the return of Chinese stocks has been hotly debated by everyone. The privatization and delisting of Krypton just happened to catch up with this trend and became the "first share" of the return of China Stock Exchange.

Although the listing speed of Krypton is extremely fast, its performance in the US stock market is hardly satisfactory, which also makes it difficult for the institutional funds behind Krypton to get returns and even get stuck.


Say a few more words

At present, the pressure of brand development is not small. The target sales volume of Extreme Krypton Technology Group this year is 790,000 vehicles, including 390,000 vehicles of Lingke and 320,000 vehicles of Extreme Krypton. Judging from the sales data of the first four months, the situation is not very optimistic.

The brand sold 100,000 vehicles in the first four months, achieving 25.6% of the annual target. As for Krypton, the cumulative sales volume in the first four months was only 55,000 vehicles, only 17.2% of the annual target sales volume was completed.

In April, the monthly sales volume of Krypton was even worse, reaching 13,727 vehicles, down from the same period last month, down by nearly 15% year-on-year and down by 11% month-on-month.???

Case story behind accountability regulations: many "irresponsible" cadres were held accountable.

  In order to improve the protection capacity of the Yiluo River in Henan Province, the central government issued a subsidy of 150 million yuan to control it. As a major livelihood project, the project should have been completed in 2015, but the inspection found that as of May 2015, the Yiyang, Yanshi and Gongyi sections of the Yiluo River had not yet started construction. Among them, the bidding work of Yiyang section was completed on October 8, 2015, and in November 2015, some sand mining enterprises have not been evacuated … …

  This is a pragmatic policy for the people, but it has been abruptly dragged into "slogans and slogans hanging on the wall." The Henan Provincial Party Committee attached great importance to this and quickly formed an investigation team to check the relevant issues and hold the relevant personnel accountable. On October 10, 2015, the Supervision Office of the Henan Provincial Commission for Discipline Inspection reported the results:

  The water conservancy departments of three counties (cities) did not pay enough attention to the project, and the coordination and promotion were weak, and the work efficiency was not high. As the leading organ, the county (city) government did not fully fulfill its responsibilities of leadership, coordination and supervision in promoting the project construction, which led to the delay of the project. Therefore, Wang Dingze, deputy head of Yiyang county government, and Zhao Po, deputy mayor of yanshi city government, who have important leadership responsibilities, were admonished. In accordance with the cadre management authority, Li Xun, secretary of the Disciplinary Committee of Yiyang County Water Resources Bureau, who is directly responsible, was given a warning within the party; Li Xiaofeng, deputy director of yanshi city Water Resources Bureau, was given administrative punishment; Ma Pengfei, director of the office of gongyi city Yiluo River Regulation Project Construction Administration, recorded a demerit. Give administrative warning to Zhang Wubing (deputy county level), former director of Yiyang County Water Conservancy Bureau, Chu Hanzhang, current director, and Gao Zixuan, director of yanshi city Water Conservancy Bureau, who have major leadership responsibilities; Wang Zhutan, a member of the Party Group of gongyi city Municipal Government and a deputy county-level cadre, was given an administrative demerit.

  "If we have a proper understanding, attention and responsibility, we can start work as soon as possible and complete it on schedule … …” An accountable cadre said. However, there is no "if" in implementing the central decision-making and deployment, it must be uncompromising and firm, and there must be no ambiguity or vacillation.

  Implementing the Party’s line, principles and policies is the basic condition for party constitution to stipulate party member cadres. However, at present, some localities, departments and units are not determined, comprehensive and in place to implement the party’s line, principles and policies, and respond in a bureaucratic and formalistic way. Some follow up meetings with meetings and implement documents with documents. What’s more, they simply turn the decision-making and deployment of the CPC Central Committee into slogans and slogans, fail to implement them, fail to implement them effectively, and go out of shape in implementation.

  The right must be responsible and responsible. As leading cadres in party member, we should correspond power with responsibility, obligation with responsibility, give full play to the core role of the party’s leadership, and lay a solid political foundation for the party’s governance. The party’s leadership has weakened, and the party’s theory, line, principles and policies, and the decision-making arrangements of the CPC Central Committee have not been effectively implemented. As a leading cadre of the party, it is hard to blame and must be seriously investigated for responsibility.

  [The case story behind the regulations] The implementation of the precise poverty alleviation policy is weak. The party Committee secretaries of two townships were held accountable and dismissed.

  "Precision poverty alleviation can’t just be done by sending some rice, oil and salt." On October 23, 2015, the discipline inspection and supervision organ of a county in the west, together with the poverty alleviation and immigration department, strengthened supervision and inspection, strictly enforced discipline and accountability, and held accountability for two township party Committee secretaries who failed to promote accurate poverty alleviation. After research by the Standing Committee of the county party Committee, they decided to dismiss them and notify them.

  During the inspection of the county inspection team, it was found that the two did not have a deep understanding of their responsibilities and could not understand them thoroughly; The propaganda and mobilization of precision poverty alleviation work is not in place and the working ideas are not clear; The measures for precision poverty alleviation in the two townships are unclear and the promotion is weak; Accurate poverty alleviation is seriously lagging behind, and local cadres and the masses have strongly reflected it … …

  Starting from the goal of building a well-off society in an all-round way, the Fifth Plenary Session of the 18th CPC Central Committee clearly put forward that by 2020, under the current standards in China, the rural poor will be lifted out of poverty, and all poverty-stricken counties will be stripped of their hats to solve the overall regional poverty. This is the party’s solemn commitment to the people.

  Mobilize a thousand times, it is better to be accountable once. "The central decision-making must be resolutely implemented, and the central deployment must be completed on schedule. We will seriously investigate and deal with those who are ineffective in promoting poverty alleviation, do not act or take responsibility in precision poverty alleviation, and negatively cope with it, which will affect the overall work deployment and work progress, and will never tolerate it. " Relevant personnel of the county commission for discipline inspection said.

  The masses are all happy to hear the CPC Central Committee’s policy of being pragmatic for the people, but because some leading cadres are not responsible for their duties, the party’s good policies are not implemented, and the people have no sense of gain. To maintain a high degree of consistency with the CPC Central Committee, it is necessary not only to listen to statements, but also to see actions, and to see whether the spirit of the Central Committee is closely linked with the reality of the local departments and units, seeking truth from facts, seeking truth from facts and being pragmatic, and seeing actions and implementing them.

  To strictly manage the party in an all-round way, we must adhere to the problem orientation, supervise the implementation of responsibilities with strong accountability, safeguard the centralized and unified leadership of the Party Central Committee, and ensure the smooth implementation of central government decrees. In any place, department or unit, if the party’s leading role is not brought into play, the party’s line, principles and policies are implemented, and the decision-making arrangements of the CPC Central Committee are out of shape, it is necessary to seize the typical case and seriously pursue the responsibility and force the responsibility to be implemented.

  [Case story behind the regulations] Eight county (city, district) leaders were held accountable for poor prevention and control of air pollution.

  Click on the official website of Shijiazhuang Municipal Government "Shijiazhuang, China", and in the column of "Announcement and Publicity", you can see the monthly reports of counties (cities) with lower air quality rankings.

  Promoting the construction of ecological civilization is a long-term plan related to people’s well-being and the future of the nation, and controlling air pollution is an important task to promote the construction of ecological civilization. In order to get rid of the "hat" of "heavily polluted city", Shijiazhuang City has not only stepped up the notification, but also introduced relevant systems to strengthen accountability, which not only blames those who are directly responsible for the ineffective prevention and control of air pollution, but also blames relevant leading cadres, and promotes the implementation of environmental pollution control work with strict accountability.

  "Relevant counties (cities, districts) in Shijiazhuang City have failed to cope with heavy polluted weather, and their responsibilities have not been implemented in place … …” In the winter of 2016, during the emergency response to heavy polluted weather, the relevant counties (cities, districts) in Shijiazhuang City failed to promote it and were notified by the superior supervision team. Subsequently, the city set up an investigation team to investigate and verify the relevant issues. After the problem was verified, with the consent of the Standing Committee of Shijiazhuang Municipal Committee, in accordance with the cadre management authority, 8 county (city, district) leaders and 54 related responsible persons in Jinzhou City, Lingshou County and other counties (cities, districts) were investigated for responsibility.

  "The lesson is profound and touched a lot." The relevant responsible persons who have been held accountable have said that they should take this accountability as a warning, strengthen their sense of responsibility, do a good job in rectification, and continuously deepen the governance of air pollution.

  Promoting the construction of "five in one" is inseparable from the strong leadership of the party. Upholding the leadership of the Party, implementing the Party’s line, principles and policies, promoting the overall layout of the "five in one" as a whole and coordinating the promotion of the "four comprehensive" strategic layout are the responsibilities of Party organizations at all levels and leading cadres of the Party.

  The formulation of accountability regulations and the implementation of strong accountability are aimed at promoting party organizations and leading cadres at all levels to effectively shoulder their responsibilities, glow the party’s combat effectiveness and ensure the realization of the party’s historical mission. Dereliction of duty, in promoting economic construction, political construction, cultural construction, social construction, ecological civilization construction, or in dealing with major problems in the local departments and units, leading to major mistakes, causing serious losses to the party’s cause and people’s interests, having a bad influence, eroding the party’s ruling foundation, and must be seriously accountable. (Xing Tingting, website of the Supervision Department of the Central Commission for Discipline Inspection)

Nourishing Campus with Civilization —— Excerpt from the speech of the National Promotion Conference on the Creation of Civilized Campus

  Grasping early, grasping reality and promoting the establishment of civilized campus in depth

  □ Shaanxi Provincial Civilization Office

  The Shaanxi Provincial Party Committee and the provincial government have always attached great importance to the construction of spiritual civilization, taking the creation of civilized campus as an important starting point to strengthen and improve the ideological and moral construction of young people, as an important content of mass spiritual civilization creation activities, and as an important carrier of the construction of "respecting Shaanxi", which has been continuously carried out and further promoted, and achieved good social effects.

  With the guidance and help of the Central Civilization Office, Shaanxi began to create a civilized campus in the mid-1990s, which was incorporated into the creation plan, arranged and deployed in a unified way, and carefully organized and implemented. Cities and counties in the province adhere to the activities of creating a civilized campus according to the unified deployment of the province. At the same time, under the guidance and coordination of the Provincial Civilization Committee, the Education Working Committee of the Provincial Party Committee and the Provincial Department of Education, combined with the reality of the education system, have also deployed various forms of creation activities in universities and primary and secondary schools in the province, forming a pattern in which the local civilization Committee and the education system combine and promote each other.

  After more than 20 years of continuous creation, the province has formed an advanced group composed of provincial, municipal and county civilized campuses. By the end of 2016, there were 213 provincial-level civilized campuses, 979 municipal-level civilized campuses and 776 county-level civilized campuses in our province, among which 8 schools were rated as national civilized units, and the total number of civilized campuses at all levels accounted for 22% of the existing schools in the province.

  Under the careful guidance and strong support of the Central Civilization Office, the Provincial Civilization Office formed a research group. On the basis of full investigation and listening to opinions from many parties, after repeated research, evaluation and revision, the Evaluation System of Provincial Civilized Campus in Shaanxi Province was formulated. Since 2014, especially after the Ministry of Education and the Central Civilization Office issued the "Implementation Opinions on Developing Civilized Campus Creation Activities in depth" in 2015, according to the requirements of the central government and the needs of practical development, the Provincial Civilization Office organized manpower to improve the evaluation system of provincial civilized campuses again. Make the work of creating a civilized campus closely focus on the fundamental task of "cultivating people by virtue", rely on the construction activity of "respecting morality in Shaanxi", pay more attention to building ideology and morality, building civilized fashion, building ideals and beliefs, carry out the publicity and education of socialist core values and Chinese dream throughout the creation activities, pay attention to educating people with culture, and make the creation activities more reflect the characteristics of the school, highlight the students’ main body, conform to the educational laws and lay a solid moral foundation.

  In order to fundamentally solve the problem of "medals come to hand, and creation comes to an end", in 2014, on the basis of full investigation and demonstration, combined with the actual creation work in our province, we developed and built the "normalized network management system for the creation of civilized campuses in Shaanxi Province". According to the requirements of the evaluation system, the founding school timely reported the creation activities of the school through the network, realizing the whole process supervision and management of the creation work. In addition, we will give a semi-annual report and an annual appraisal on the establishment of the work, issue a work warning to schools with a semi-annual evaluation score of less than 40 points, and issue a yellow card warning to schools with an annual evaluation score of less than 70 points. In order to put an end to temporary creation and surprise creation, we stipulate that all Shenchuang schools must apply for creation two years in advance and register in the normalized management system to report their work, and the two-year creation results will be converted at 4:6. These practices have effectively promoted the in-depth development of the founding activities and effectively solved the problem of "being blind under the lights" in the management of civilized campuses by the Civilization Office.

  (Reporter: Bao Yiyong, full-time deputy director of Shaanxi Civilization Office)

  Promoting the normal development of founding work with the recognition of civilized universities as the starting point

  □ Education Committee of Hunan Provincial Committee Hunan Provincial Department of Education

  For a long time, our province has attached great importance to the creation of civilization in colleges and universities. Since 1998, it has organized the identification of civilized colleges and universities for 20 consecutive years, which has effectively promoted the improvement of teachers and students’ civilized literacy and formed a good demonstration role.

  The Party Group of the Department has always believed that a civilized university is not a single honor, and has always regarded it as the highest comprehensive honor of colleges and universities in the province, and regarded the establishment of a civilized university as an important reference for selecting advanced party organizations at all levels and an important basis for the main leaders of the school to evaluate first. The Education Working Committee of the Provincial Party Committee has specially set up a leading group for spiritual civilization construction, which holds regular meetings to guide the identification of civilized universities and introduce supporting policies. At the same time, civilized colleges and universities will be included in the sequence of civilized campus creation, and it will be the basic condition for applying for the honorary title of provincial civilized campus, provincial civilized model campus and national civilized campus. The leading group consists of an office, which is affiliated to the Propaganda Department of the Education Committee, and is responsible for the daily management of the establishment guidance, application acceptance, material review and result determination of provincial civilized universities. Colleges and universities in the province responded positively, and incorporated the creation of civilized colleges and universities into the development plan of colleges and universities. Leading groups and offices were generally set up to be responsible for the organization, coordination, supervision, guidance and promotion of advanced experience of the school’s creation activities, forming a pattern of grasping the first level and implementing it at different levels.

Nourishing Campus with Civilization —— Excerpt from the speech of the National Promotion Conference on the Creation of Civilized Campus

Students from Zibo High-tech Zone Experimental Middle School are reciting "Young China’s Theory".

  Since the start of the work of identifying civilized colleges and universities, we have successively formulated and promulgated the Administrative Measures for Identifying Civilized Colleges and Universities in Hunan Province and the Standards for Establishing Civilized Colleges and Universities in Hunan Province, and revised them several times according to the development and changes of the situation, effectively strengthening the macro guidance for the establishment of civilized colleges and universities. The first is to clarify the seven basic conditions for identification. Namely: the Party committee has a strong leadership in establishing civilized colleges and universities; The party’s grass-roots organizations have achieved remarkable results; The ideological and political education of teaching staff is fruitful; The ideological and moral quality of college students has been effectively improved; The campus culture atmosphere is strong, and the campus environment is clean and beautiful; The quality of education and teaching, scientific research and social services have been steadily improved; The construction of safe colleges and universities has been solidly promoted, and the campus order is safe and stable. The second is to clarify seven "high-voltage lines". Where the leadership team is seriously disunited, the members of the team are punished by party discipline or political discipline, and the teaching staff are disciplined or criminally punished for violating the law, the application for the recognition of civilized universities will not be accepted. If it has been recognized, the title of civilized universities will be revoked. The third is to refine the criteria for the establishment of civilized universities. Based on the "six good" standards for the construction of civilized campus in colleges and universities put forward by the Ministry of Education and the Central Civilization Office, the establishment standards are refined into five first-level indicators and 52 second-level indicators, and detailed scoring methods are provided.

  In the process of identifying civilized colleges and universities, we have set five links: application, material review, on-the-spot investigation, written report and deliberation and identification. In order to ensure the gold content of the title of civilized colleges and universities, since 2014, we have implemented dynamic management of civilized colleges and universities, canceled the original tenure system, and stipulated that the validity period is 6 years, and it will be reviewed once in the middle (3 years). At present, there are 4 national civilized units, 8 provincial civilized model units, 19 provincial civilized units and 37 provincial civilized colleges and universities in our province, accounting for 64% of the total number of colleges and universities in the province.

  In the next step, according to the spirit of this conference, we will focus on the creation of civilized campuses, guide colleges and universities to further strengthen the construction of spiritual civilization, and strive to make civilized colleges and universities in the "first level" of civilized campuses a resounding brand of spiritual civilization construction.

  ?(Reporter: Wang Jianhua, Deputy Secretary of the Education Working Committee of Hunan Provincial Party Committee and member of the Party Group of the Education Department)

  Leading civilization and promoting the construction of first-class universities

  □ Tsinghua University Party Committee

  For a long time, Tsinghua University has always placed spiritual civilization construction in a prominent and important position in the overall school work, made efforts to strengthen and improve ideological and political work under the new situation, vigorously promoted socialist core values, and improved the all-round education system for all employees. The school has always maintained the special honor of "National Civilized Unit".

  In accordance with the requirements of the Implementation Opinions of the Ministry of Education and the Central Civilization Office on Deepening the Activities of Creating Civilized Campus, Tsinghua University has closely focused on the "four comprehensive" strategic layout, implemented the fundamental task of cultivating people by virtue, adhered to value guidance as the core, and focused on implementation and innovation in six aspects, including leadership, ideological and political education, activity positions, teachers, campus culture and environmental construction, and achieved positive results.

  Tsinghua University attaches great importance to giving full play to the core role of the leadership of the Party Committee, persists in taking root in the land of China, adheres to the correct direction of running schools, and further improves the principal responsibility system under the leadership of the Party Committee. The school leadership pays attention to ideological and political construction, consciously strengthens the "four consciousnesses", strengthens the construction of theoretical learning system and long-term mechanism, strictly guarantees the learning quantity and quality of the theoretical learning center group of the school party Committee, and actively promotes the normalization and institutionalization of "two studies and one work" learning and education. Fully implement the new development concept, improve the modern university governance system, and continuously improve the quality of running schools and social reputation. The school set up a spiritual civilization construction Committee to discuss and deploy the work regularly.

Nourishing Campus with Civilization —— Excerpt from the speech of the National Promotion Conference on the Creation of Civilized Campus

Students are practicing in the digital calligraphy classroom of OCT Primary School in Zibo High-tech Zone..

  Since the 18th National Congress of the Communist Party of China, around the cultivation and practice of socialist core values, in order to strengthen and improve propaganda and ideological work, ideological and political work and the work of the Communist Youth League under the new situation, documents have been formulated and implemented in detail. Deepen the reform of ideological and political theory courses, take the lead in realizing four ideological and political courses for undergraduates to enter the massive open online course platform, and continue to carry out the theme education of "building a new century and building a Chinese dream together". A large number of graduates are determined to "make contributions to the places where the motherland needs it most".

  Tsinghua University Party Committee adheres to the guidance of Marxism, firmly grasps the leading power of ideological work, strengthens the responsibility system of ideological work, and compacts the management responsibility of ideological and cultural positions such as lectures, forums and seminars, various campus media and online platforms. As the first batch of experimental units of campus network culture construction of the Ministry of Education, the school has set up a special leading group and office, built a three-level linkage management structure, organized new media alliances to carry out "chorus" and "rotation", and encouraged front-line teachers, experts and scholars to take the initiative to touch the net to speak.

  Tsinghua University upholds the idea that educators should receive education first, puts the construction of teachers’ morality first, and guides all teachers with the education of "Tsinghua Teachers’ Morality". We have successively carried out activities to learn from the outstanding Communist party member academician Wu Liangyong and Professor Zhao Jiahe, who is "burning coals in the snow", and continued to carry out the selection activities of "clear rhyme candlelight-my favorite teacher" for undergraduates and "mentor and friend" for postgraduates.

  Tsinghua University formulated the first cultural construction plan, and deployed it from the aspects of cultural research, cultural education, cultural practice, cultural communication and cultural environment, and network cultural construction, and condensed 19 key tasks, including the study of Tsinghua spirit and school history, the promotion of cultural quality education courses, and a series of theme activities such as "reading well". Combining the anniversaries and festivals of major historical events, we will extensively carry out special education activities on patriotism, national traditions and civilized etiquette.

  Tsinghua University took the lead in proposing to build a green university integrating green education, green technology and green campus. At present, there are more than 240 green courses in the whole school, and green associations, practices and competitions attract tens of thousands of people to participate every year.

  Tsinghua University will, as always, attach great importance to and constantly strengthen this work, firmly grasp the core point of comprehensively improving the ability of personnel training, effectively improve the level of campus civilization, and promote social civilization and progress.

  (Reporter: Daive, Deputy Secretary of the Party Committee of Tsinghua University)

  Give full play to the core role of the party organization and strengthen the construction of teachers’ morality and style

  □ Middle School Affiliated to Shanxi University

  Established in 1955, the middle school affiliated to Shanxi University is a provincial-level demonstration high school jointly established by Shanxi Provincial Department of Education and Shanxi University. In recent years, the school has built a distinctive moral education training system around the overall task of creating a civilized campus, with the goal of cultivating "outstanding talents reserve army" and focusing on the construction of teachers’ morality and style.

  Giving full play to the political core and supervisory role of the Party organization is the fundamental premise of adhering to the correct direction of running a school and cultivating qualified talents. According to the Central Committee’s Opinions on Strengthening Party Building in Primary and Secondary Schools, our school has improved the central group theory study, the joint meeting of the party and government, the democratic life meeting and other systems, formed a scientific democratic decision-making, supervision and guarantee mechanism, and provided a strong guarantee for school governance. At the same time, the school has solidly promoted the construction of "three basics" and carried out the standardization construction of branches. party member, 286 members of 12 party branches, silently contributed and took the lead in school management, education, teaching and logistics services, which played an irreplaceable role in continuously improving the quality of running schools.

  Excellent teachers’ morality and style is the basic guarantee for implementing the general requirements of Lide Shuren. The school has established a system of teachers’ morality management, assessment and evaluation, and signed a commitment letter with each teacher. Encourage teachers to achieve their career and realize the value of life in the fields of school-based curriculum development and guiding students’ activities. Through the establishment of a series of institutional mechanisms such as mentoring agreement, classroom diagnosis, two-week research, pre-job training, teaching competition, etc., we will build a growth platform for teachers’ professional development. A healthy and positive teacher culture and a respectful and inclusive school atmosphere make the faculty more dedicated and determined to make achievements. In the past two years, a total of 37 teachers in our school have won honors and professional titles such as national advanced individuals, provincial primary and secondary school teachers, provincial academic leaders, backbone teachers and provincial teaching experts. Students’ college entrance examination scores are among the best in the country, and more than 2,000 people win prizes every year in national high-level subject competitions, scientific and technological innovation, art and sports competitions, and the award-winning grades and times rank among the highest in senior high schools in the country.

  Carrying out ideological and moral education firmly is not only the primary task of carrying out the educational purpose of Lide Shuren, but also the essence of returning to education and "cultivating people". The moral education training system in our school has established the goal from three dimensions of "healthy psychology, good norms and correct values", focused on "love, responsibility, gratitude and honesty", and relied on effective carriers such as school-based moral education courses, special series activities and ten systems of practice training to form a moral education model featuring students’ self-management, self-education, self-experience and self-improvement.

  In practice, the school strives to explore the curriculum, association and project of campus cultural activities, and constantly innovate the carrier of activities. First, cultural activities are included in the curriculum management, and nearly ten cultural festivals such as Chinese Festival, English Festival, Art Festival, Sports Festival, Reading Festival, Science and Technology Festival, Football Festival, Tibetan Festival and Psychology Festival have been developed successively. The second is to guide students to set up associations to manage, guide and serve more than 60 associations; Third, we insisted on carrying out influential and series of campus theme cultural activities, and gradually formed a fixed project.

  Creating a civilized campus has a long way to go. We should keep in mind the glorious mission of cultivating people by virtue, fully implement the tasks of building a civilized campus, make persistent efforts for a long time, and constantly push forward the school education and teaching work.

  (Reporter: Wang Xueli, Party Secretary of the Middle School Affiliated to Shanxi University)

  Excavate historical and cultural resources and implement the fundamental task of Lide Shuren.

  □ Zhaoming Primary School in Xiangyang City, Hubei Province

  Zhaoming Primary School is named after Zhaomingtai, which is adjacent to the memorial hall for Xiao Tong, Prince of Liang Dynasty in the Southern Dynasties. Martyrs Xiao Chunv taught here twice. Our school has fully tapped its own historical and cultural resources, conscientiously implemented the fundamental task of cultivating people by virtue, actively cultivated and practiced socialist core values, and vigorously carried out activities to create civilized campuses. It has successively won the titles of national characteristic schools, innovative schools, school-based moral education innovation bases and the first batch of excellent traditional culture teaching and research bases in China.

  We take the scholarly culture as the theme, highlighting "one main line, two main bodies and five aspects", and design buildings, corridors and other buildings and landscapes accordingly, so that children can be influenced by Chinese excellent traditional culture in a subtle way and plant the roots of campus civilization. "One main line" means that each class is named after China’s famous classical writers and articles; The "two subjects" rely on the South Teaching Building (also known as the "Times Fengyun Building") to show the national heroes in history in the form of wall charts and murals, and educate students in patriotism; Relying on the North Teaching Building (also known as the "school-based building") to show the anecdotes of celebrities in Xiangyang history, and educate students to know Xiangyang and love their hometown. "Five aspects" refers to the arrangement of outdoor cultural walls in six grades of the whole school according to five themes, namely, the first and second grades are classical knowledge of Chinese studies, the third grade is geographical knowledge, the fourth grade is historical knowledge, the fifth grade is national defense knowledge, and the sixth grade is astronomical knowledge. At the same time, in the playground, ancient myths and stories such as Pangu’s creation of heaven and earth, The goddess patching the sky, Yu Gong’s moving mountains and Eight Immortals’ crossing the sea are displayed in the form of murals, and traditional festivals and solar terms are displayed in the Lunar Cultural Gallery, creating a good environment for children to improve their humanistic quality.

  Xiao Chunv was an early revolutionary in the Communist Party of China (CPC). His glorious deeds and revolutionary spirit are valuable resources for educating children. Our school has specially built the "Exhibition Hall of Xiao Chunv’s Life", which has become an important position to carry out patriotic education and revolutionary tradition education. Based on this, we have carried out activities such as giving the first lesson for freshmen, organizing the oath before the statue of martyrs, and striving for "Xiao Chunv Squadron".

  Our school also attaches great importance to the students’ opera education, and compiles children’s Peking Opera textbooks according to the age characteristics of students. Each class has a special Peking Opera course and a school children’s Peking Opera Troupe has been established. In 2008, it was listed as "National Peking Opera Pilot School on Campus" by the Ministry of Education, and was listed as the first batch of excellent Chinese cultural and artistic heritage schools by Hubei Province. In 2016, our school, as the only representative of the whole province, participated in the promotion meeting of "Opera on Campus" organized by Publicity Department of the Communist Party of China and introduced its experience.

  In the future, we will continue to uphold the concept of educating people with culture and literature, vigorously carry forward and inherit Chinese culture, further promote the connotation development and characteristic development of the school, and strive for a national civilized campus.

  (Reporter: Peng Qiong, Principal of Zhaoming Primary School, Xiangyang City, Hubei Province)

  (The photos in this article are all taken by Zhang Qunqun/vision china)

  Guangming Daily (11th edition, June 27th, 2017)

[Editor: Pan Xingbiao]

Learn "Salute" from Disney: The Secret Legend of Tomorrow’s World

   1905 movie network exclusive feature Year after year, the world will be saved by countless people countless times; The trick of saving is enough to write an encyclopedia. This time, it’s finally George Clooney’s turn to fight the negative energy of human beings with two little girls, and it’s across different dimensions and into a parallel world.

 

    Does this sound cool? If you think this is Disney’s consistent fantasy, you are all wet. As the core of the film, "Tomorrow’s World" can be said to be a technological "Utopia" created by Disney, and it was set up by four outstanding people in the history of modern science and technology: nikola tesla, Edison, jules verne and Eiffel, who designed the Paris Tower. But in fact, all the fantasies about this world come from a black box numbered 1952 left by Disney himself.

 

Pay tribute to the "close encounters of the third kind" brought by the badge of the predecessors.

 

    There is only one way for people on earth to know the secret of tomorrow’s world: a mysterious badge. Through the badge, the heroine of the film saw an advertisement that the world passed on to the earth: the technologically advanced "Tomorrow World" left a seat for you.

Badge has become an important prop to know the existence of "tomorrow’s world" in movies.

    The director admits that this inspiration comes from classic science fiction movies. This Spielberg film made in 1977 portrayed aliens as friendly for the first time. And their contact with the earth people is precisely through the brain fantasy of a specific person. Although there are no aliens, the badge, as the connection point between the two worlds, just completes the tribute to close encounters of the third kind 2.

Salvaging the Black Box Disney’s 1952 Legend

 

    If phantom communication is still imaginative, then the elements that constitute the "tomorrow’s world" have a taste of hard science fiction.

The "1952" black box left by Disney himself


    A long time ago, it was rumored that Walter Disney himself left a mysterious black box. And this black box marked 1952 contains Disney’s most fantastic creations. It was not until two years ago, after the movie project of Tomorrow World was launched, that the director unveiled the secret of this black box at the D23 exhibition in Disney.

 

    A large number of manuscripts, photos, memos, newspaper clippings, these informative items constitute a mysterious black box. These materials are all related to space exploration, science and technology and the future world, and finally point to a grand event that Disney Company participated in in in Walter Disney’s later years: the 1964 new york World Expo.

The film faithfully restored the grand occasion of the 1964 new york Expo, including this famous fountain of the earth.

    Before the new york World Expo, the purpose of this international exposition was to show the local customs of different regions, but this exhibition in 1964, which was used as the background of the story by Tomorrow World, was like a preview of the future world. And a lot of elements in the film are also related to this exhibition.

    A large number of voice-activated robots in the film pay tribute to abraham lincoln, Disney’s first voice-activated robot exhibited at the World Expo. Robots’ uniform clothes and standard smiling expressions are also a replica of the fashion of the 1960s. George Clooney, who led his childhood to the "tomorrow world", and the "small world" amusement project connecting the present and the future are also part of the Disney exhibition area of the World Expo, and even the underground chamber is derived from the manuscript of the "1952" black box — — Legend has it that Disney wanted to build another cruise tunnel to show the future technology under the "small world"; The aircraft invented by George Clooney in his childhood and widely used in the "tomorrow world" is also branded as made in Walter Disney.

Next page: The "behind-the-scenes" of tomorrow’s world can be compared with the masters of "crossing"

I am more and more blind to the wonderful shapes of domestic dramas.

3。

2。

1。

Attention, the following person, after watching it, is likely to intrude into your dream tonight.

That charming double ponytail, ecstasy of small bangs, glittering headgear.

… Jiang Wen?

Just ask if your heart is not moving, are you surprised? !

Sir strongly suspects that Jiang Wen paid tribute to his first novel.

And there is evidence.

Ecstasy modeling, from the upcoming magical masterpiece Turandot: The Origin of the Curse directed by Zheng Xiaolong.

The film is adapted from the famous Italian opera Turandot, an oriental story imagined by westerners.

In the trailer, there is a mix of domestic Xianxia style+Western magic+Mongolian style.

Guan Xiaotong, Jiang Wen, Hu Jun and Sophie Marceau …

Come on, I can’t help but want to clap my hands.

The filming effect is unknown.

But Sir is full of Jiang Wen’s refreshing style, and his head is buzzing.

Jiang Wen is not the only one.

After all, we have suffered too many strange things over the years.

Compare with them.

Jiang Wen instantly eclipsed.

Please welcome the phalanx to enter this competition-

Player No.1: "to the sky kingdom"

What is the shape that a fairy can’t hold?

The domestic Xian Xia is "good at marrying".

You can’t tell a candlestick? Door curtain? Cupcakes?

Or a paper suit?

Death Barbie powder is mixed with local yellow, and then decorated with colorful broken flowers and decorations. When God created this film stylist, he must have knocked over the palette.

Luo Jin, who is usually gentle.

Turned into a colorful pheasant.

Wild color matching, fashionable highlights, and a dense circle of "chicken feathers" around the neck can make people who are afraid of this faint on the spot.

There are also fascinating eye shadows and moustaches.

It can be linked with his wife’s style in "Splendid Not ended".

There are more than colorful pheasants in this movie.

And …

Black chicken

And.

The screen image that Peisi Chen’s old man wants to destroy most.

Help!

I got Chili oil in my eyes

No.2 contestant: Dragon and Eight Branches (2013 edition)

The most incomprehensible film "Dragon".

Ye Erniang has three scratches on his face.

But this is in?

You must remember the stunning performance of Muwanqing in Rulu in 2003.

Ten years later.

The veil has become this fashionable style that makes people blush and beat their hearts.

Stylist …

No.3 contestant: Journey to the West’s Daughter Country

If an actress chooses to play the female boss in the domestic magic giant system, then she should at least be prepared to be abandoned by the fashion circle.

The Daughter Country of Journey to the West.

Dress Liang Yongqi up like this.

Stylist, did Fish Leong give you courage?

Even if the daughter country is exotic, it won’t be necessary to move the queen of hearts in Alice in Wonderland to change clothes.

Neglect, forget to change the color of eye shadow together.

And Zhao Liying’s style.

Leather+modern mecha style.

This hollow design on the chest, black material with rivets …

The stylist moved out of his own collection.

Player No.4: White Fox

If the roles of domestic films are the same, and the actors are all plastic-faced, how can they be recognized?

The most common operation is-

Divided by color.

Red, orange, yellow, green, blue, purple, everyone can choose one.

Is this "The Little Devil of Balala" or "The Seven Fairies with Joy"?

Wrong, it’s a 3D large-scale page tour cosplay starring Kara Wai and Gillian, "White Fox".

This "White Fox" not only vows to carry out colorful things to the end.

Hairstyle design is even more shocking.

Tmall plays money:

Freshly peeled orange peel:

Guapi bangs:

The girls dress in the same style as the futon.

Actor’s makeup pays tribute to rock icon david bowie.

That’s right.

There is also a person who looks like a mushroom and a feather duster.

Emmmm…… … Applause for you.

Player No.5: The Story of Wukong

The plot of this film didn’t leave much impression on the audience.

It has left many mysteries for aesthetics.

Faye Yu has topped all kinds of indescribable objects.

Black-boned crown?

Postmodern art installation?

Dajinbei+tattooed bangs, coupled with a pair of "angel wings" on the chest.

Modeling and scene design are the same strain of confusion.

China traditional myth.

The scene design is full of modern sci-fi style+steampunk.

The audience has no idea what they are watching.

Player 6: The Warring States

Winner of the Golden Broom Award.

At that time, Sun Honglei and the fledgling Jing Tian were put on the forefront.

Douban 3.9.

Hong Lei’s ecstasy of black and straight has deeply hurt Sir’s mind.

But Sun Honglei didn’t win by a wide margin.

At the end of the film, when he jumped off a cliff in the heavy snow and slowly closed up his face in 360 degrees.

The strange horn on the scene sweetness still grabbed a little limelight.

Player No.7: The Sword of the Third Young Master, 2000 Edition

21 years have passed.

Still avant-garde

Yan Shisan wore an Arabic headscarf and a football helmet.

No one can understand what kind of artistic expression the stylist is out of.

In addition, this brother has another set of high-definition.

Wearing a wire vest.

Sir doesn’t think he should appear on the set, but in Chaoshan hotpot restaurant.

Even Lady Gaga used to learn from her teacher.

Player No.8: Fengyun 2

Some time ago, Japanese actor Sonny Chiba passed away.

A wave of nostalgia for Fengyun.

But when it comes to this drama "Fengyun", the first thing you think of is definitely the beautiful hairstyle inside.

Bu Jingyun, the male host, is really fashionable.

Baked instant noodles with oil.

A cloak of sunshine.

Metal rivet wrist guard +choker.

With Peter Ho conan the destroyer’s performance.

It is worthy of being the man I admired most in those days.

However, after reading Fengyun 2, you will feel how gentle Fengyun is.

If the first film is just Bu Jingyun, it seems bizarre.

Then the second part is that all the people slide to the unknown black hole.

Put xx on your head (as long as you know what it is).

The uncle next door loves to spoil guest appearances.

What is instant noodles in Bu Jingyun?

In Fengyun 2, except Chiu Man-Cheuk, he shaved his head.

Everyone killed Matt, and they all came from the bury love family.

Maybe you wouldn’t think of it either.

The style of Fengyun 2 was actually created by teacher Zhang Shuping.

A strange man who is unpredictable.

Player No.9: Legend of Gods.

Yes, what Sir is going to say next is this epic magic masterpiece "The Legend of Gods".

Zhang Shuping is online again.

Incarnate as a "metallurgist", he has created a design monument that is well-known in his new decade.

The harsh gold, the bizarre design.

The headdress of each giant is the unbearable weight of life for actors and audiences.

Huang Xiaoming’s modeling in the film, just taking one out is a brain hole that shocked the audience.

What ironman, copper coin essence, Egyptian Pharaoh …

At that time, her wife, Tianbao, was not too generous.

Golden mecha helmet, thriving with two giant mulberry! Sm!

Every day, there will be a current from the mecha helmet between two mulberries through the forehead.

That scene, coupled with Yang Jie’s ferocious acting skills, virtually killed a number of domestic comedies.

As for the modeling inspiration, it probably comes from the funny cartoon "Rihe".

In the tidbits, producer Xiang Huaqiang and his wife proudly said:

We are not a costume film, but a super costume film.

It is also difficult to create such a term for Mr. Xiang.

But no one can understand the painstaking efforts of your husband and wife.

There is also a special section in the tidbits to introduce Zhang Shuping’s styling design.

The director’s shaking his head+licking his lips+wandering eyes is intriguing.

I probably don’t know how to understand Zhang Shuping’s artistic ideas.

So he said:

"The things on the clothes are dense and made very well."

No.10 contestant: Asura.

It’s another magic giant that claimed to have invested 750 million yuan, and three days after its release, it was withdrawn at the box office of 40 million yuan.

More insane than the legend of the gods.

If the former is just a spicy eye.

Then the latter has reached a strange level.

Three conjoined heads with abnormal compression.

The sense of matting the boundary of the actor’s face is the same as that of "Solitude without Self-Appreciation".

Stop.

This wonderful modeling contest is over.

(The main reason is that Sir’s eyes can’t hold on …)

Come to for your heart only and cast a valuable vote.

In fact, it is easy to find some commonalities after reading these wonderful domestic shapes.

For example, exaggerated and ignorant of the so-called headdress.

Let the stylist play his brain hole crazily, but it only adds burden to the actor’s cervical spine and adds doubts to the audience.

For another example, the aesthetics of the actor’s own situation is not considered.

In the period of Fengyun 2, no matter who Zhang Shuping is, his hairstyle will explode.

In these years, no matter who they are, they will all be combed flat until they are bald and scalp.

Have you considered Yang Mi’s forehead?

Even Zhang zhen can be combed into Xue Cun.

Finally, it is a patchwork of confusion that is neither Chinese nor foreign, classical nor modern.

It caused confusion in painting style and caused strong adverse reactions.

After seeing these shapes.

You can’t get any effective information about the character, status background, historical features, etc.

The only thing I can feel is:

Our movies are really rich.

How dare you burn like this!

The picture in this article comes from the Internet.

Editor’s Assistant: M is the murderer.

Original title: "The wonderful work of internal entertainment, I am getting more and more blind"

Read the original text

Gary Oldman joined amy adams’s new film The Woman in the Window.

1905 movie network news The suspense thriller directed by joe wright and starring amy adams is scheduled to be released in North America on October 4, 2019, and "Sirius" Gary Oldman has decided to join.

 

The Woman in the Window is adapted from A·J· Finn’s best-selling novel of the same name. It tells the story of Anna (played by amy adams), a child psychologist who suffers from agoraphobia and has been living in seclusion in her home in the suburbs of new york for several months. Anna drinks at home every day, watches old movies and even spies on her neighbors. However, the new neighbor Russell’s family of three moved in and broke Anna’s original life. In the process of spying on her new neighbor, Anna witnessed a murder with her own eyes, which made Anna’s world begin to fall apart. No one around Anna, including the police, wanted to believe what she said, so that Anna herself had doubts.

 

It is reported that Gary Oldman will play the role of the "father" in this family, and will cooperate with the director again in this film. Earlier, Odeman made a face-changing performance in "The Dark Hour", which surprised the audience. "I didn’t recognize Sirius at all", and this performance is also very exciting.

Taking price reduction as a spear, good shops want last stand.

Text |Connect Insight Xiangzhen

Edit | Midnight

The high-end snack brand Liangpin shop has finally reduced its price.

On November 30th, just three days after Liangpin Store announced that Yang Yinfen had succeeded Yang Hongchun as the company’s chairman and general manager, Liangpin Store announced the largest price reduction in 17 years. The average price of more than 300 products sold in the store was reduced by 22%, with the highest drop of 45%.

Externally, in the era of rational consumption, which pays more and more attention to cost performance, the whole platform is rolling towards "low price". Not only are e-commerce platforms learning from Pinduoduo, but consumer brands are also cutting prices, including Zhong Xuegao and Xicha, which also focus on high-end. Even in the snack track where the good shop is located, the three squirrels in the same trade also put forward the strategy of "high-end cost performance" and adjusted their own price system.

Internally, since 2023, good shops are facing multiple dilemmas such as stalled performance growth, frequent reduction of major shareholders’ holdings, weak growth of new business and evaporation of market value. At this time, changing coaches and reducing prices is the initiative of good shops to change under heavy pressure.

Judging from the stock price performance, the capital market is paying for this news. On the two trading days (December 1st and December 4th) after the news was released, the stock price of Liangpin Store went up continuously. As of the close of December 5th, the stock price of Liangpin Store rose by 23.84% in three days.

However, returning to the business of good shops, there is still great uncertainty about the effectiveness of this price reduction.

1, change coaches, reduce prices, and good shops look for a "way out"

Good shops have been moving frequently recently. First, after the change of the board of directors on November 27th, Yang Yinfen, who resigned as the general manager in September last year, returned to the stage to replace Yang Hongchun as the general manager and the new chairman. Then, on November 30th, Yang Yinfen, who just took office for three days, announced in an internal letter that he would start major reforms and implement the largest price reduction in 17 years.

Good shop products, Tuyuan good shop official Weibo.

Inside the good shop, Yang Yinfen’s nickname is "Yang Yidao", which is taken from his decisiveness and courage. According to the evaluation of insiders of good shops, unlike Yang Hongchun’s "partial idealism", Yang Yinfen’s style is "more pragmatic".

Yang Yinfen’s most famous record is to lead the team to win the e-commerce transformation. In 2012, with the number of stores in Liangpin Store exceeding 1,000, and the emergence of online snack brands such as three squirrels, Liangpin Store began to plan the layout of e-commerce. Yang Yinfen undertook the operation of e-commerce and successfully turned online into the second growth engine of good shops-in 2016, online revenue reached 1.425 billion yuan, accounting for over 30% of revenue.

Yang Yinfen has a deep understanding of the snack track and the retail industry, and he also understands that the market environment and industry situation faced by good shops are different now. Yang Yinfen bluntly said in her internal letter that the 17-year-old boutique shop is facing the most difficult challenge since it started its business. "It is not only a difficult problem to live, but a question of whether it can live or not."

Indeed, the current situation of good shops can be said to be internal and external difficulties.

Externally, industry competition is intensifying. Offline snacks are very busy, Zhao Yiming snacks and other discount snack shops, as well as special sales shops such as good sale and hi-special purchase, continue to impact the market share of good shops. Before online, there are online celebrity brands such as Wang Xiaolu and a1 Snack Research Institute, and later, there are white brands such as Bibizan with "cheap bowls", which have a considerable growth rate, which also intensifies the competition faced by good shops on the e-commerce platform.

Internally, the performance of good shops is getting worse. After years of increasing income without increasing profits, the revenue of good shops has declined year-on-year for three consecutive quarters this year. The financial report shows that the revenue of the good shop in the third quarter was 2.013 billion yuan, down 4.53% year-on-year; The net profit was 19.98 million, a year-on-year decrease of 97.88%; Deducting non-net profit loss was 2,078,800 yuan, down 102.31% year-on-year.

At the same time, major shareholders, including Today Capital and Gaoyao Capital, reduced their holdings of good shops and chose to cash out. In particular, today’s capital, which was invested as an early investor in 2010, has been firmly held for more than ten years. Since this year, it has also significantly reduced its holdings of the company’s shares, which has aggravated the market’s concerns about good shops.

At the time of internal and external difficulties, the good shop was replaced by Yang Yinfen, who can fight hard, and the first thing that Newspeak did after taking office was to cut the knife inward and try to force the organization to improve efficiency and reverse the current passive situation through an unprecedented price reduction measure.

It is reported that in order to ensure that "the price reduction does not degrade the quality", the products that good shops take the lead in reducing prices are mainly concentrated on 300 snacks with cost optimization but high repurchase rate, with an average decrease of 22% and the highest price decrease of 45%.

Good shop products, Tuyuan good shop official Weibo.

It is worth noting that this is not a simple price reduction promotion, but a price reduction based on reducing costs and increasing efficiency. Behind this is a comprehensive reform of the cost pricing strategy of the good shop in the past years.

Yang Yinfen believes that in the past, under the concept of high-quality snacks, the company failed to balance the relationship between quality and price, and made some qualities that consumers didn’t care about, which caused misunderstandings to users. He demanded that every penny spent on quality in the future should be felt and recognized by consumers. In short, the quality that consumers can’t see or feel, no matter how good it is, is useless.

Yang Yinfen intends to adjust according to the three types of products: high-quality, intermediate layer and bottom, and to lay down the standards that consumers in the intermediate layer don’t care about raw materials and auxiliary materials.

Take nuts as an example. In the past, this raw material-based product used to purchase products with specified specifications from suppliers. Because of its high grade, the procurement cost has remained high. After the reform, on the one hand, the good shop brought the purchase of bulk nut raw materials into the direct procurement system with suppliers, on the other hand, it changed the strategy of raw material acquisition, and the raw materials were used in different grades after being collected by the market, and different types of products were made with different types and grades of raw materials.

For example, the raw materials of macadamia nuts are changed from imported to domestic, and at the same time, according to the different specifications of the products, they are used to produce canned nuts, bagged products and comprehensive nuts. Small fruit has the advantage of high kernel opening rate and fullness, so it is used in comprehensive kernel products. According to public reports, by maximizing the use of raw materials, the price of each type of products has dropped by 5-10 yuan.

At the same time, in order to fully support the price reduction strategy, good shops have also made many innovations in the supply chain. For example, for cake baking products, good shops and suppliers have cooperated in the production of special lines and exclusive production lines, and nearly 30 SKUs have been reduced in price.

More than that, from the practice of "squeezing water" in different links, even to the material of express carton. It is reported that on the basis of the 18.4% reduction in the cost of logistics cartons in the New Year Festival, good shops expect to reduce the cost by another 8.62 million yuan in 2024.

But can the price reduction measures really help the good shops reverse the situation as they wish? From many aspects, it is not enough to just reduce the price. What good shops need is a more systematic breakthrough.

2. Price reduction is only the first spear, and good shops have more to do.

The competition for the "lowest price" has intensified in recent years. Pinduoduo’s brilliant financial report proves that consumers are increasingly sensitive to prices. Ali upgraded 1688 to the first-class business of Taotian Group, and JD.COM also launched a low-price strategy. Consumer brands at different tracks either announced price cuts or launched low-price sub-brands, and the trend of low prices has swept the entire consumer industry.

Specific to the leisure snack track, in recent years, it has been highly sought after by the capital market, and most of them are snack discount stores and special sales stores that focus on cost performance and low price discounts. These new snack brands have greatly affected the status of the old snack giants in the rivers and lakes, and even have the trend of overtaking.

On the one hand, the price reduction measures of good shops are to deal with the impact of various new snack models on the offline business of good shops, on the other hand, it is also necessary to solve a problem, that is, the balance between high-end positioning and price reduction strategies.

In fact, if you simply compare the price, it is difficult for a good shop to compete with a snack shop. According to the White Paper on Hard Discount of Snacks in China released by new distributors in October, the price of discount snack shops sinking into the community is 20%-40% cheaper than that of traditional retail stores.

According to the research report of Everbright Securities, by the end of 2022, the customer unit price of a good shop was in 70 yuan, while the snacks were only 30-40 yuan when they were busy, but at the same time, the daily income of a good shop was only 6,000 yuan, while the snacks were as high as over 10,000 yuan when they were busy. This means that snacks are very busy, and snack hypermarkets really use low prices as weapons, which has successfully increased the revenue of single stores.

Snacks are very busy in the store, and Tuyuan snacks are very busy in the official Weibo

Although the gross profit margin of high-end snack brands such as good shops is relatively high because of high pricing, with the loss of customers and the decline in revenue, it is difficult for good shops without scale advantages to maintain high gross profit. According to the financial report, in the third quarter of this year, the gross profit margin of good shops from franchise business and direct retail business decreased by 3.01 and 4.97 percentage points respectively, and the profitability continued to decline.

After the overall price reduction, it will inevitably further impact the profit space of good shops, which puts forward higher requirements for the supply chain efficiency and cost control of good shops.

Different from the pursuit of low prices in snack shops, Yang Yinfen has repeatedly stressed the need to adhere to the road of "high-quality snacks" while announcing the overall price reduction. From the action point of view, the good shop also landed the first "Snack Kingdom" store in Wuhan Economic Development Zone in July, with a store area of 1,200 square meters and over 3,000 SKUs.

Price reduction and high-end, good shops seem to have to pay attention to both. Compared with the main brand, it still needs to carry high-quality positioning, and it needs big stores and image stores to establish brands. It seems that the snack shop brand "Snacks Hard Home" launched by good shops at the end of last year is used for low-cost volume and scale. The latter focuses on opening stores in Hubei with the slogan "Cheap is the last word". According to official data, as of October 13th, there were more than 300 stores in Hubei Province, covering the whole area of Hubei Province.

According to public information, the daily turnover of Snacks Hard Home is 10,000-15,000 yuan, the comprehensive gross profit margin is 22%, and the customer unit price is 33-35 yuan, which is equivalent to other snack discount stores. If it develops smoothly, the snack stubborn family is expected to become a new growth engine for good shops.

But the problem is that it seems that the positioning between the two is not clear inside the good shop. Although stubborn snacks mainly sell third-party brands, they are directly supplied by docking snacks and water drinks brands, but many products sold in stores originate from the existing supply chain of good shops, and the only difference is whether they are branded or not.

Although the shared supply chain provides convenience for the expansion of snack stubborn families, consumers can buy the same products at a lower price, which will inevitably affect the sales of good shops. After the large-scale price reduction of good shops, the price band is gradually approaching the stubborn snack family, and the competition between the two may bring greater internal friction.

After the "high-end snacks" strategy was put forward in 2019, Liangpin Shop also launched a number of high-end sub-brands, including the brand "Xiaoshixian", which focuses on children’s snacks, "Liangpin Feiyang" and "Controlled Multi-card", which focus on healthy meal replacement, and "solving Tang’s worries" for diabetic patients. With the large-scale price reduction of good shops, there are still many problems to be solved in how to position and coordinate the development of these sub-brands with the main brands.

Good shop "snack fairy" products, Tuyuan good snack fairy official Weibo.

For good shops, it is still a top priority to sort out the positioning and boundaries between internal brands and think about the effectiveness of the "price reduction" strategy at the level of the whole group to maximize the efficiency of the overall business.

3, the market has changed, and good shops have to go through "pain"

When discussing the price reduction measures of good shops, a big background that cannot be ignored is that the situation of snack track is different from the past.

In recent years, the overall growth of snack track has slowed down. According to the consulting report of Ai Media, the market size of snack food industry in China will increase from 410 billion yuan to 1,165.4 billion yuan from 2010 to 2022, and it is estimated that the market size of snack food industry in China will reach 1,237.8 billion yuan in 2027, and the snack food market will change from a rapid incremental market to a slight incremental market. Based on this, Ai Media Consulting believes that the leisure snack market will be more competitive in the future, and innovative products will replace old-fashioned products.

The intensity of competition on the track can be seen from the price. Another important signal is that the fierce competition of snack track has reached the turning point, especially the snack supermarket track with the highest price, and industry mergers and acquisitions have begun to appear frequently.

On November 10th, the track leader Snacks was very busy and announced a strategic merger with Zhao Yiming Snacks. After the merger, the number of stores will exceed 6,500, making it the company with the largest number of discount snack chain brands.

In addition, the mergers and acquisitions of small and medium-sized players in the industry are also endless-Wanchen Group integrates its four brands: Lu Xiaochan, Ya Didi, Haoxianglai and Laiyoupin, and unifies them into "Haoxianglai"; Hunan "Love Snacks" successively won four snack brands: Hu Weihong, Dinosaur, Teddy and Snack Bubble. South China’s discount snacks represent the brand "snack cabin" and strategically integrate the Guangdong chain "snacks".

The homogenization of snack track determines that low-price competition is the norm, and only scale can bring profit space and keep the brand alive. Behind this series of actions, it is the snack brand that tries to unite Lian Heng, expand its scale advantage and seize the right to exist.

The delay in realizing large-scale profit of snacks introduced by good shops stems from the lack of scale. At the performance conference in the first half of 2023, Liangpin Store once said that the profits of stubborn snacks can only be basically tied, because the company entered the discount snack format late and has not yet formed a scale advantage, and there will be a scale effect after more than 500 stores. Therefore, the good shop put forward the plan of opening 500 new stores in 2023.

However, the problem is that even if the number of stubborn snacks stores is expanded to 500, the scale effect is still a drop in the bucket compared with the merged snacks that are busy and Zhao Yiming snacks. Even if snacks are busy and Zhao Yiming snacks fail to form an absolute leading edge, which means that the price and scale competition in the industry will continue.

Tuyuan Zhao Yiming Snacks official website

At present, snack shops that are still struggling are still rapidly expanding their stores. For good shops, price reduction is an active choice and a passive challenge. Snacks are an optional consumer product with obvious homogenization. Consumers lack loyalty to the brand, and the price is often the core competitiveness. At this time, there is still a chance to compete with snack mass-market stores by reducing the price. If we continue to stick to the high-end positioning, the good shop may become a "small and beautiful" brand, but the market share will inevitably decline.

Interestingly, after two consecutive daily limit stops, Liangpin Store issued an announcement on the evening of December 4, saying that the products covered by the price reduction measures accounted for only 13.5% of the total revenue in the first half of the year.

The implication is that this price adjustment is only an adjustment within the controllable risk. It is conceivable that if the price reduction measures take effect, the good shops will inevitably implement the price reduction measures on a larger scale, which will surely set off a new round of "price war" in the industry, and the good shops themselves will have to undergo top-down reforms, and it may be inevitable to experience "pain", but only by finding a way out can the good shops not fall behind in the highly competitive industry.

Loyal defender, fulfilling new mission

The passion is flying, the battle song is loud and clear; the birthday of the motherland is celebrated by mountains and rivers.


On the morning of October 1, the armed police force was inspected by the motherland and the people with sonorous and heroic steps.


The leaders of the two generals were energetic and upright. Behind them, 350 members of the square team came with an overwhelming force: one by one, heroic and masculine; one by one, like knives and axes, neatly chopping.


At the beginning of the new year in 2018, the Armed Police Force adjusted its leadership and command system, under the centralized and unified leadership of the Party Central Committee and the Central Military Commission, and implemented the Central Military Commission-Armed Police Force-Force leadership and command system. This is the new appearance of the Armed Police Force after President Xi presented the flag and lectured the Armed Police Force, and it is also a solemn oath to build a strong and modern armed police force.


Iron heart to the party, establishing a new height of loyalty


On the parade ground, the mighty squadron was surrounded by a touch of bright red.


With the strong rhythm on the parade ground, what makes people unforgettable is the row of red shoulder badges of the officers and soldiers of the armed police force.


"Red is the base color of the People’s Armed Police Force," said Major General Zhao Dongfang, the leader of the party and the "Ten Loyal Guards of the Armed Police Force." In one major task after another, the officers and soldiers of the Armed Police Force have won one victory after another with the party’s flag as the flag and the party’s direction as the direction.


From the words of the team leader, we can clearly feel the loyalty pulse of the armed police force to listen to the party’s command and follow.


Entering the History Museum of the Armed Police Force, the rich history unfolds slowly – this is a heroic force that was conceived under the banner of the August 1st Army, was born when New China was founded, and advanced in the spring breeze of reform and opening up. Its growth and growth echo the progress of the People’s Army and go along the way; its historical development is closely related to national security.


This is a historic moment worth remembering. On January 10, 2018, at the Bayi Building in Beijing, President Xi presented the flag and delivered a lecture to the Armed Police Force, giving the Armed Police Force the mission of "two maintenance" in the new era.


This is the highest political honor of the Armed Police Force, and it is also a great encouragement to the officers and soldiers. It is also the general order to lead and promote the construction of a strong modern armed police force, marking a new starting point for the construction and development of the Armed Police Force, embarking on a new journey, and opening a new era.


"Reforming and strengthening the army is the requirement of the times to realize the Chinese dream of strengthening the army, the only way to strengthen the army and rejuvenate the army, and the path to build a strong modern armed police force." The party committee of the armed police force understands it deeply.


In 2018, the Armed Police Force broke through the difficulty of cross-military and land reform, successfully completed the transfer of gold, water and electricity, forest troops and police academies, and the Coast Guard team, Coast Guard Academy and some public security border defense forces received recruitment.


"Resolutely obey the party’s orders, and always be a loyal guardian of the party and the people…" This was the slogan shouted by the officers and soldiers of the Fourth Squadron of the Fushun Armed Police Detachment on duty at the beginning of the year when they studied the precepts. In this post deep in the Changbai Mountains, everyone took the precepts to heart.


A drop of water can reflect the brilliance of the sun, and small outposts reflect the general weather of the troops.


Focusing on studying and implementing the Supreme Leader’s ideology of strengthening the military, the Party Committee of the Armed Police Force has taken various measures to conduct extensive political work research and political capacity building –


From carrying out the theme education of "inheriting the red gene and taking on the important task of strengthening the army" to "three entries" in colleges and universities, from the theoretical learning of the central group leading the organs to the theoretical rotation training of military teachers and cadres, to ensure that the supreme leader’s idea of strengthening the army is rooted in the souls of officers and soldiers.


From formulating measures to fully and thoroughly implement the responsibility system of the chairperson of the Military Commission to the mid-term adjustment of the "13th Five-Year Plan", from designing and arranging the "New Three Steps" of the Armed Police Force to clarifying the "Eight Systems" of modernization, the top-level design and layout have been thoroughly implemented in the Supreme Leader’s idea of strengthening the military.


From the competition to cut gold and silver to the major security foolproof, from the special project to prepare the troops to be fully loaded to the effective stimulation of the fighting spirit of officers and soldiers, and then to strengthen the construction of combat-type rear equipment, to promote the supreme leader’s strong army thought in the army construction.


The sails of reform are high, and the pace of strengthening the army is firm. Facing the new era, new system, new mission, and new journey, the officers and men of the Armed Police Force are obeying the party’s command with higher standards and accelerating construction and development with greater intensity.


Prepare for battle and take a new step forward


Hundreds of rivers compete for the flow, and those who strive for the river are the first; those who strike the water in the middle stream, and those who advance bravely win.


The courage to fight is a common trait of the officers and soldiers of the armed police force. During the review and training, the two generals forgot their duties, age and pain, and lived, trained and suffered with the officers and soldiers. They said: "A military parade is not a war, but it should be treated according to the standard of training and preparation."


The hinterland of Yanshan, not far from the military parade training ground, used to be the battlefield where the sons and daughters of China fought in blood and resisted foreign humiliation.


On October 22, 2018, the cameras of the media from all over the world focused on this land with turbulent history – the "Blade-2018" international sniper shooting competition hosted by the Armed Police Force kicked off here. More than 100 sniper elites from similar military and police forces in 21 countries, including China, Belarus, Israel, and others, gathered here to start the peak showdown between experts.


This courage and confidence to fight against first-class experts and the same strong players comes from the high degree of self-awareness of following orders and the motivation and motivation of the mission and task of the new era.


On January 3, 2018, President Xi issued instructions to the entire army.


"Firmly establish a clear orientation for training and preparation, vigorously promote actual combat military training, and continuously improve the ability to win in the new era." The Party Committee of the Armed Police Force deeply comprehended, and the officers and men moved on the order and threw themselves into training and preparation with high enthusiasm.


Standing in the first row, leading the first team, firing the first shot, throwing the first shot… The leaders of the Party Committee of the Armed Police Force participated in the whole training of the whole army, the "Guard" series of exercises and the centralized training of the organs, releasing a strong signal of practical training.


This is a corrective action to promote the troops to refocus their work and return to their true functions – in August 2018, a discussion on the identification and cleaning up of "peace shortcomings" was in full swing in the Armed Police Force.


With the deepening of 28 types of problems in 8 aspects and the implementation of 38 rectification measures in 10 aspects, the general awareness of officers and soldiers has been enhanced; through the continuous organization of 10 waves of education and training supervision, more than 80 training issues have been reported and accountable, and the orientation of actual combat training of the army has become more distinct.


For more than a year, the Armed Police Force has been fully focused on the war, and has made solid progress in all aspects of its work.


– – The "Assault" firepower division competition has just ended, and the "Temple Calculation" commander competition has opened the curtain of battle; the "Operation Research" staff competition is in full swing, and the "Martial Instructor" coach competition is in full swing…


– – "Peak" special combat competition, "Blade-2018" international sniper shooting competition, "Devil Week" extreme training… One by one confrontation focused on actual combat.


– – "Warrior Competition" International Special Forces Competition, "Great Wall-2019" Anti-Terrorism International Forum… The results of the league joint training are gratifying.


The new era endows new missions, and new tasks show new style. The officers and men of the Armed Police Force gather together to train and prepare for battle, faithfully perform their duties, and ensure that they are called upon, can fight, and can win.


Governing the army according to law and establishing a new image of the army


Mighty phalanx, majestic momentum. As soon as the armed police force appeared, it attracted people’s attention like a magnet.


Compared with previous military parades, the order of appearance of the armed police force has been advanced. This is a new appearance after the adjustment of the leadership and command system, which puts forward higher requirements for the style and image of the army. Major General Zhang Weiguo, the leader of the square, said: "The good image of the armed police force after the adjustment and reform must be displayed through our words, deeds and every move."


Walking in the armed police force squadron, you can feel the excellent style of the officers and soldiers anytime, anywhere. No matter which team member, whether it is for exercise or dinner, the team members are in a straight line plus squares in a row of two or three.


The beautiful scenery has witnessed the good work style of the armed police force. The officers and soldiers under review are using their hard work and sweat to show the good image of the armed police force listening to the party’s command, winning battles, and having a good style.


Nanchang, Jiangxi Province, where the "August 1st" military flag was raised.


In July 2018, the Armed Police Force implemented the new regulations and conducted training here. In the sweaty season, the military appearance on the playground was strict and the stars were shining.


In this training camp, more than 200 leading cadres in the military and division occupations lived in class dormitories, ate in collective canteens, lived in companies, and were ordinary soldiers. The training practice quickly spread to the whole army, with strict words on the head and law in the heart.


Party committees at all levels have been continuously strengthening their sense of authenticity, adhering to the inward-looking and problem-oriented approach, and publicly commenting on the team and cadres with a strict and serious attitude. The political ecology has shown a gratifying situation in Haiyan and Heqing.


For more than a year, the Armed Police Force has strictly regulated the political life within the party, and members of the Standing Committee of the Party Committee at all levels have strictly implemented the dual organizational life, taking the lead in giving party lessons to the army, holding democratic life meetings, and strictly enforcing the system of life within the party.


For more than a year, the Armed Police Force has taken a strict approach to selecting and employing personnel, and completed a comprehensive assessment of military personnel.


Over the past year, the Armed Police Force has deepened the popularization of the 8 basic norms of safety work, promoted the rectification of 12 major and difficult problems, and firmly adhered to the bottom line of safety work…


The order is forbidden, and the discipline is like iron. Strictly governing the army has established new standards, the police barracks are in a breeze, and the armed police force is fully built.


The long river of time never stops; the journey of struggle will always move forward. The officers and men of the Armed Police Force will keep in mind the strategic requirements of "multi-functional integration, effective stability maintenance", focus on the mission of "two maintenance", never forget the original intention, forge ahead, and make unremitting efforts to build a strong modern armed police force.


(This newspaper, Beijing, October 1)

Biden promised: US foreign policy will bid farewell to unilateralism.

  Xinhua News Agency, Munich, Germany, February 7-US Vice President Biden expounded the foreign policy tone of the new US government at the 45th Munich Security Conference on the 7th, promising that the United States would break with the unilateral policy of the Bush administration, and said that it would "restart" its relations with Russia and engage in dialogue with Iran.


  Biden said in his speech on the foreign policy of the Obama administration that day, "I came here on behalf of the new American government, which has made up its mind to set a new tone in its relations with other countries in the world." "The United States needs the world, just as I believe the world needs the United States." Biden said that the United States will increase its "contact", "listening" and "consultation" with the outside world, and hopes that its allies will pay more in international affairs.


  When talking about US-Russian relations, Biden said that it is time to "restart" relations with Russia. "In recent years, Russia’s relations with NATO members have shown a dangerous tendency. Now it is time to press the’ restart button’ and look for areas where you can cooperate. " He said that although there are still differences between the United States and Russia, the two sides should work together to defeat the Taliban and Al Qaeda.


  On the Iranian nuclear issue, Biden said that the United States is willing to engage in dialogue with Iran. He said: "The Iranian people are great people, and Persian civilization is great civilization. However, some practices in Iran are not conducive to regional peace and human prosperity, including Iran’s nuclear program. " He also warned that Iran will face "pressure and isolation" if it does not give up its nuclear weapons program and support terrorism.


  Regarding the deployment of the US anti-missile system in Eastern Europe, Biden said that in order to deal with the threat from Iran, the United States will continue to deploy the anti-missile system in Eastern Europe "on the premise that technology and cost are feasible". The United States is "willing to negotiate with NATO allies and Russia" on this issue.


  In addition, Biden said that the United States will continue to work to realize the "two-state solution" of the Palestinian-Israeli issue and "promote extensive peace between Israel and Arab countries on the basis of the Arab peace initiative."


  Referring to the question of what role NATO should play in Afghanistan, Biden said: "We should all be responsible for this strategy, no longer give terrorists a place to help Afghanistan have the ability to defend its own security." Biden also stressed the importance of cooperation with Pakistan in solving the Afghan problem.


  The 45th Munich Security Conference opened in the Bavarian Palace Hotel in Munich, southern Germany on the afternoon of the 6th, focusing on non-proliferation, arms control and the future of nuclear weapons, the future structure of European security, the Afghan issue, the Iranian nuclear issue and the situation between Palestine and Israel. More than 300 heads of government, defense ministers, foreign ministers and senior security officials from more than 50 countries around the world attended the three-day meeting.


  ■ Biden’s quotations


  △ The United States will do more, but the United States also puts more demands on our partners. The threats we face have no national boundaries. No matter how powerful a country is, it can’t fight them alone.


  △ I believe that the United States needs the world as the world needs the United States.


  △ We will provide clear options (to Iran): continuing the current route will face pressure and isolation; Giving up illegal nuclear programs and supporting terrorism will benefit.

Editor: Wu Jie

Changan Qiyuan E07 pre-sale opens, intelligent variable SUV leads the new trend

Today, the new mid-to-large SUV of Changan Automobile, Qiyuan E07, officially opened for pre-sale, with a pre-sale price range of 249,900-319,900 yuan. The new car offers an extended range version and two pure electric versions, focusing on digital and intelligent characteristics. Based on Changan SDA architecture, Qiyuan E07 is positioned as a "panoramic intelligent variable SUV", which can realize the versatility of "one car to many cars".

In terms of appearance, the Qiyuan E07 adopts a through-type headlight set and a closed middle net design, which has a strong three-dimensional sense and recognition. In terms of body size, the length, width and height of the new car are 5045/1996mm, the height is 1640/1665/1695mm, and the wheelbase is 3120mm. The tail design adopts a large inclined coupe shape. The through taillight is inspired by the Type-C interface, and the surrounding after blackening enhances the sense of hierarchy.

In terms of interior, Qiyuan E07 adopts a simple design style, equipped with a floating central control screen and ambient lights, equipped with an advanced intelligent software system, with artificial intelligence characteristics to meet the individual needs of users. The new car also provides a variety of optional packages, including colors, wheel hubs/, roof racks, etc., to meet different user requests.

In terms of power, Qiyuan E07 pure electric version provides two- and four-wheel drive models, with a maximum power of 165kW and 252kW for two-wheel drive models, and a total power of 440kW for four-wheel drive models. The range-extending version is equipped with 1.5T as a range extender, with a single motor peak power of 231kW, and the maximum power of the front and rear motors of the dual-motor four-wheel drive model is 131/231kW. The new car is expected to be launched in the third quarter, providing consumers with more travel options.