Luoyang continues to enrich the format of script entertainment and develop the whole industry chain economy of script entertainment.

　　Put on a costume, and experience another life in a "crossing" way under the guidance of plots and clues … Nowadays, with its unique social participation and immersive experience, script entertainment is becoming the "new favorite" of young people’s leisure and entertainment.

　　The 2023 Henan Cultural Tourism and Creative Development Conference proposed to enrich the business experience and vigorously develop new cultural tourism. Nowadays, in Luoyang, script entertainment not only continues to innovate and develop in content and form, but also continuously integrates with scenic spots, museums, etc., creating a new format of immersive cultural tourism with local characteristics and boosting the development of new cultural tourism industry.

　　Creative guidance promotes the transformation from sightseeing to immersive experience

　　"Crossing" to the prosperous Sui and Tang Dynasties, experiencing the scenes of "literary test", "martial test" and "flying flowers" in the Sui and Tang Dynasties, and exploring the case together with "Di Renjie" and "Shangguan Waner" … Recently, the ancient city of Luoyi launched a brand-new live script entertainment product, allowing visitors to experience the immersive "crossing" journey of "dreaming back to the Sui and Tang Dynasties".

　　From "seeing the scenery" to "entering the scenery", "watching" to "experiencing". Guided by creativity, our city has made innovations in content and gameplay, promoted the cross-border integration of scripted entertainment with scenic spots and museums, "collided" traditional culture with novel creativity, and promoted the fashion expression of traditional culture and the modern transformation of heavy culture.

　　During this year’s Peony Culture Festival, Luoyang City held "Museum Fantastic Night" activities in Erlitou Xiadu Ruins Museum, Luoyang Museum, Luoyang Tomb Museum and Sui and Tang Grand Canal Culture Museum, which not only innovated the play of script entertainment, attracted tourists, but also spread Luoyang’s history and culture and improved Luoyang’s popularity and reputation.

　　The relevant person in charge of the Municipal Bureau of Culture and Tourism said that the city will also focus on the development model of "script entertainment+cultural tourism", and strive to create new diversified immersive cultural tourism formats such as "script entertainment+festival activities", "script entertainment+stage play" and "script entertainment+homestay" to expand the development space of script entertainment.

　　Developing the whole industrial chain economy of script entertainment by introducing education at the same time

　　Recently, in Luoyang Script Entertainment Industrial Park located in Luolong District, a new script internal testing activity is going on, and many employees in the script entertainment industry are sitting around the "trial version" to test and upgrade the new script to be promoted online.

　　Focusing on building China into the capital of script entertainment, our city has built the first script entertainment industrial park in China, attracting many well-known script entertainment enterprises such as Luoyang Kaka Media Culture Co., Ltd. and Luoyang FB Media Co., Ltd. to settle in.

　　As one of the early script entertainment enterprises in China, Luoyang Kaka Media Culture Co., Ltd. has developed into a head enterprise in the script entertainment industry, which integrates script creation and distribution, script entertainment host training and other businesses. "Enterprises will base themselves on their own advantages and boost the development of Luoyang script entertainment industry." Yang Kan, the person in charge of the enterprise, said that around Luoyang’s rich historical and cultural resources, more scene-based and immersive script entertainment projects will be laid out, and the interactive and entertaining features of script entertainment will be used to empower urban cultural tourism and further enhance the influence of Luoyang’s cultural tourism.

　　“LuoyangThe city will focus on the construction of the headquarters economy, encourage market players to become better and stronger, and make the script entertainment industry bigger and stronger. The relevant person in charge of the Municipal Bureau of Culture, Broadcasting and Tourism said that Luoyang Script Entertainment Industrial Park will focus on strengthening the key links of the script entertainment industry chain, such as script creation and distribution, DM training, operation background management and small program development, attracting supporting digital technology enterprises such as service road, sound and light, VR and AR, and vigorously developing the whole industry chain economy of script entertainment.

　　Enrich the format and speed up the construction of China’s "capital of script entertainment"

　　In recent years,LuoyangThe city’s script entertainment industry is booming. At present, it has a national script distribution company, a sound script distribution team and a group of outstanding creators.

　　In September 2022,LuoyangAs the first special policy aimed at the script entertainment industry in China, the implementation plan for accelerating the development of the script entertainment industry in Luoyang was issued by the city. The plan proposes to implement four key tasks and related preferential policies, such as expanding the main body, cultivating the industrial chain, introducing talents and standardizing guidance, and strive to build China into the "capital of script entertainment".

　　Only when there is a high-quality script can there be a high-quality script entertainment format. Since 2022,LuoyangThe city has held two consecutive national script industry exchange meetings, encouraging outstanding creators in the domestic script entertainment industry to create scripts based on Luoyang’s rich history and culture, tell the story of Luoyang well and spread Luoyang’s good voice.

　　The relevant person in charge of the Municipal Wenguang Tourism Bureau said that,LuoyangThe city will accelerate the development of the headquarters economy of the script entertainment industry, formulate supporting policies from the aspects of brand creation, script incubation, industry training, talent introduction and industry management, etc., so as to attract more head enterprises and young talents to gather in Luoyang, continuously enrich the format of script entertainment, and accelerate the construction of China as the "capital of script entertainment".