The box office ＂The Iron Fist of Shame＂ has a number of data, and the first Dapeng new work is in a downturn.
Last week, the mainland’s box office grossed 921 million yuan, of which the box office continued to slump from Monday (25th) to Thursday (28th), maintaining a state of continuous decline until the early arrival of the National Day file on Friday (29th), making the daily box office finally rebound to nearly 100 million yuan. On October 1st, the box office closed at 380 million yuan, up 34% from last year.
The top three in the weekly box office list were swept by three new films released only for two days, and the champion was won by the third work of "Mahua FunAge"; Sino-British co-productions performed well, ranking second; The new film directed by Jing Wong, which was not optimistic before, won the third place.
In terms of old films, before the release of the new film, "Rise of the Planet of the Apes: The Ultimate Battle", with a stable box office income of about 12 million per day, the total box office rose steadily, ranking sixth this week; The weekly box office was 34.27 million, surpassing the eighth place; The box office myth finally fell below one million in a single day this week, and the overall ranking fell out of the top ten.
From September 25th to October 1st, there were 1.86 million screenings, with a total audience of about 27.81 million.
The advantage of "The Iron Fist of Shame" is obvious. The first day of the National Day file only exceeded 100 million yuan.
As the third comedy film of "Mahua FunAge", "Shameful Iron Fist" topped the weekly box office as soon as it was released. And in the first two days of the release, the film ranked first in terms of both the proportion of films and the attendance rate. It was also the only film with a box office of over 100 million on the first day of the National Day (September 30), with a box office of 133 million on the first day of the release. As of October 1, the cumulative box office was 308 million.
Stills of the movie "The Iron Fist of Shame"
In 2015, the first film produced by "Mahua FunAge" became a dark horse in the National Day archives. After two years, "Mahua FunAge" once again entered the National Day archives. The film is not only jointly produced by Mahua FunAge, Xinli Film and Cat’s Eye Film, but also escorted by many cinema resources such as Wanda, Dadi, Hengdian and Jinyi. If the current results can be maintained, the cumulative box office of the National Day file in seven days is expected to exceed 1 billion.
Jing Wong’s reputation has rebounded, and the attendance rate of "England vs." is not good
In recent years, the quality of films made by director Jing Wong has always been criticized. Looking back at last year’s National Day movie, the film also directed by Jing Wong was madly spit out because of its poor reputation, with a cumulative box office of only 260 million. This year, although his new film "Chasing the Dragon" was released for two days, it ranked third in both box office and film arrangement, but the attendance rate was above 40%, ranking second, 17.5% higher than the third place. The high attendance rate also represents a good reputation. The film scored 7.6 in Douban, ranking second among the five new films with fierce competition in the National Day file.
Stills of the movie "Chasing the Dragon"
The co-production "Britain vs. Britain", which ranked second in terms of film arrangement and daily box office, earned 72.41 million yuan on the first day of release, and accumulated 146 million yuan in two days of release, which is also the second new film with over 100 million yuan as of October 1. Although the overall performance is acceptable, the attendance rate is always around 27%. In the next box office battle, if the attendance rate cannot be improved, it is likely to affect the box office trend after the film.
The military theme is declining, and Dapeng’s "beating people" is hotly debated.
On Friday (29th), The Sewing Machine Band was released, which saved the film market from the previous downturn. Together, the two films won more than 70% of the market share, which increased the single-day box office to nearly 100 million, and the market increased by 160% from the previous month. Jerry Lee’s virgo "Hunting in the Sky" was released for six hours, and it won nearly 31.46 million box office, ranking second in the box office list that day. After three days of release, it accumulated 86.49 million box office, ranking fourth in the weekly box office. It is worth noting that the main producer of this film, Chunqiu Times Film, was also the producer of Wolf Warriors 2. However, as a military theme, Hunting in the Sky did not become as popular as Wolf Warriors 2, which shows that this military craze has gradually subsided.
Stills of the movie "Hunting in the Sky"
The first newspaper of Sewing Machine Band released on the same day received 37.66 million box office and won the champion of the day, but it was far from the first day achievement of director Dapeng’s first work of 133 million. Although on the first day of release, the proportion of national film arrangement was as high as 36.9%, but after the release of National Day films such as Shame Iron Fist, England Fight and Chasing Dragon on the 30th, the film arrangement of Sewing Machine Band instantly dropped to 4.58%. Before the film was released, director Dapeng was angry that he only gave it to a one-star film critic, and said that he would start to "slap him in the face", which caused a heated discussion. Obviously, this farce did not bring any positive impact to the film. Although the douban score of the film was 6.9, which was much higher than that of Pancake Man, the cumulative box office of the film was only 78.46 million yuan after three days of release, ranking fifth in the weekly box office, in order to achieve the previous film.
Stills of the movie Sewing Machine Band
This week, there are not many new films to be released, among which, as a gift film for the 70th anniversary of Inner Mongolia Autonomous Region, maternal love has attracted attention as a topic with social significance. Another film adapted from "Out-of-print Banned Books" also attracted the attention of some young fans. Of course, the box office battle for the National Day file will be more intense this week, and we will wait and see what the final result will be.
1905 Film Data College
Writer: Walking Beth